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Social Mobility Foundation

 
 
 

Social Mobility Foundation

Founded in 2006 to broaden opportunities for high-achieving teenagers from low-income backgrounds, SMF now supports more than 1,600 young people in the UK each year.

But more than a decade after the organization was founded, their identity didn’t adequately reflect their work and the kids they served.

 

Agency

Jones Knowles Ritchie


Role

Branding
Art Direction
Print Design
Motion

 
 
 
 

Credits

Jamie Quantrill – Design
Ellen Gettings – Design
Kathryn Hindess – Copywriting
Kuba Wieczorek – Photography
Antony Frangos – Visualising
Dan Kennington – Motion Direction
Sean Thomas – Creative Direction

 

Awards

D&AD
Wood Pencil
2019

Creative Review
The Annual
2019

 
 

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